-1-BER-0072-04798-01-04aRolandBerger&PartnerGmbH–InternationalManagementConsultantsBarcelona–Beijing–Berlin–Brussels–Bucharest–Budapest–BuenosAires–Delhi–Detroit–Düsseldorf–Frankfurt–Hamburg–Kiev–KualaLumpur–LisbonLondon–Madrid–Milan–Moscow–Munich–NewYork–Paris–Prague–Riga–Rome–SãoPaulo–Shanghai–Stuttgart–Tokyo–Vienna–ZurichAuditoftheRestructuringConcept–Finalpresentation–BoederDeutschlandGmbHFrankfurt/Main,1stofSeptember1999-2-BER-0072-04798-01-04aThisdocumentwascreatedfortheexclusiveuseofourclients.Itisnotcompleteunlesssupportedbytheunderlyingdetailedanalysesandoralpresentation.ItmustnotbepassedontothirdpartiesexceptwiththeexplicitpriorconsentofRolandBerger&Partners.ContentPagePreliminaryremarks3A.ManagementSummary6B.Projecttaskandapproach10C.Initialsituation14D.Marketandcompetitorsanalysis211.Market222.Competitors29E.Contentsofrestructuringconcept36F.Evaluationofrestructuringconcept391.Turnovergrowth442.Costcuttingmeasures483.Liquiditysavingmeasures52-3-BER-0072-04798-01-04aPreliminaryremarks-4-BER-0072-04798-01-04aPreliminaryremarksonproject(1)•OnAugust9,1999,themanagementofboederHoldingGmbHcommissionedRolandBerger&PartnerstoaudititsroughrestructuringconceptbyAugust27,1999.Themainaimwastoreachaconsensusonwhethertheboedergroupcouldberestructuredinordertosafeguarditsfuture•Themainprojecttaskswereto–Checkthemarketfeasibilityofthestrategicreorientation–Evaluatethemeasuresplannedorinprogresswithregardtotheireffectsonresultsandliquidityandtheproposedtimeframe–Checkthefeasibilityoftheboedergroup'sbusinessplanningusingexistingcoststructuresandtheexpectedeffectsofthemeasuresasabasis•Thefeasibilityofproposalsfortheforeigngroupcompanieswasonlyroughlyestimated,astimepressuremadeitimpossibletocarryoutevaluationsonsite•Plannedpresentationstarts:–August17:Shareholdermeeting–August27:Bankpoolmeeting-5-BER-0072-04798-01-04aPreliminaryremarksonproject(2)•InformationprovidedtoRolandBerger&Partnersbytheboedergroup–Annualreportsofboedergroup,1996–1998–MonthlyreportforboederGermany,1998–Listofinventory,August5,1999–Thehistoricalstructure–thesituationoftheboedergroup(August9,1999)–6focusesfor6monthsfortheboedergroup(August5,1999)–Theevolutionoftheboedergroup(August9,1999)–Summaryofsoftwareleasingcontracts–Summaryofcarleasingcontracts–Calculationofsalesforcecosts–Incentiveschemesforinternalfinancingandthemanagement–Listofimprovementsandstructuralchangestothefinancingstructureoftheboedergroup–FactoringoffersfromProcedoandFMN–Listofpurchasingvolumepersupplier1999(Asuppliers)–SocialplanproposalforClasquinwarehouseinBochum(August10,1999)–Listofemployeespercompanyanddepartment(June1,1999),listofincomeperemployeeforboederGermany(July1,1999)-6-BER-0072-04798-01-04aA.ManagementSummary-7-BER-0072-04798-01-04aManagementSummary(1)•Theboeder-groupsuppliesthemarketforgeneralofficeproductsandElectronicandMultimediaAccessoriesfortheconsumerswithfourproductgroups•WhilethemarketforElectronicandMultimediaAccessoriesfortheconsumersgrowsbyatleast7%until1999/2000thegeneralofficesmarketstagnates•Theboeder-groupispositionedbetweentechnology-andvolume-orientedcompetitors•Boeder´sstrategyistogrowinvolumeandtofocusontechnologyniches•DuetothedisappointingperformanceinthepastanewmanagementhasassumedleadershipinAugust1999andhasdevelopedandimplementedan...
