©199XArthurAndersen,ArthurAndersen&Co,SC.Allrightsreserved.1997Priorities:PracticeAreasPerformanceManagement/SVACompetitiveStrategy/Marketing/RiskManagementImplementationofRestructuring:Operations/Organization/TechnologyStrandedCosts/Mergers&Acquisitions©199XArthurAndersen,ArthurAndersen&Co,SC.Allrightsreserved.1997Priorities:RegionalSalesGoals($millions)❑Boston1.2❑NewYork1.25❑Atlanta2.07❑Chicago3.8Total:❑Dallas/Denver2.64❑SanFranciso1.50❑LosAngeles2.28❑Other3.7618.5©199XArthurAndersen,ArthurAndersen&Co,SC.Allrightsreserved.1997Priorities:NationalPracticeObjectivesInstitutionalizeUCLGaspracticeBoardofDirectorsEnrichtheknowledgebaseSeedhigh-potentiallocalofficesDisseminatebrochures,methodology,&presentationsalignedtopracticeopportunities©199XArthurAndersen,ArthurAndersen&Co,SC.Allrightsreserved.ForecastsandScenarios•Metaphorsfromotherindustries•Speculationsandprobabilities•GoodforSWOTthinking•Indeterminate•Amplifiesquestions•Offersfewanswers©199XArthurAndersen,ArthurAndersen&Co,SC.Allrightsreserved.Portfolios•Investmentmetaphors•Fresh,non-accountingperspectivesonthebusiness•Varietyofdimensions•Strongdiagnostictool•Groundedindata•Past-and-presentoriented©199XArthurAndersen,ArthurAndersen&Co,SC.Allrightsreserved.Self-DiscoveryImportanceiEffectveness•Therapeuticmetaphors•Internalstrengthsandweaknesses•Qualitativediagnosis-“corporateculture”•Intuition-based•Helpsavertdelusions•Tendstobecomeself-fulfilling©199XArthurAndersen,ArthurAndersen&Co,SC.Allrightsreserved.AdaptationTrenchWarfareorGuerrillaWarfare•Biologicalandmilitarymetaphors•Focusesoncompetitorsandcustomers•Emphasizesingenuity•Tendstoyieldinitiativetoothers©199XArthurAndersen,ArthurAndersen&Co,SC.Allrightsreserved.TheGame•Warmetaphors•Emphasizesfeedbackdynamics•Forcesthinkingaheadtwoorthreesteps•Illuminatesstrategicissues•Complexityquicklyescalates•Maybeparalyzing
