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Copyright©2003byA.T.KearneyThisdocumentwaspreparedbyA.T.KearneyforusebyajointClientandA.T.Kearneyteamandmaynotbeusedforotherpurposes,ordisclosedtootherpartieswithoutthewrittenpermissionofA.T.KearneyStrictlyConfidentialCKADTeamReviewSessionHangzhou,March7,2003DevelopingaSuccessfulGroupCustomerStrategyforZhejiangMobileStrictlyConfidential1.MarketForecast2.KeyTargetCustomers3.ProductStrategy4.Str...
2-1StrictlyConfidential1.MarketForecast2.KeyTargetCustomers3.ProductStrategy4.StrategicPartnerships5.ChannelStrategy6.BrandStrategy7.OrganizationTableofContentsTableofContents2-2StrictlyConfidentialAcomprehensivedatabaseof14,000enterprisesacross16industriesinZhejianghasbeencompiledAcomprehensivedatabaseof14,000enterprisesacross16industriesinZhejianghasbeencompiledInsertcopyofspreadsheetwithdesc...
4-1StrictlyConfidential1.MarketForecast2.KeyTargetCustomers3.ProductStrategy4.StrategicPartnerships5.ChannelStrategy6.BrandStrategy7.OrganizationTableofContentsTableofContents4-2StrictlyConfidentialSummarySummaryThevaluechainforprovisioningofenterprisesolutionshasfivemaincomponents–ContentServices,TechnologyIntegration,MobileDevice,MobileNetwork,CustomerService.Toensuresuccessfuldeliveryofen...
5-1StrictlyConfidential1.MarketForecast2.KeyTargetCustomers3.ProductStrategy4.StrategicPartnerships5.ChannelStrategy6.BrandStrategy7.OrganizationTableofContentsTableofContents5-2StrictlyConfidentialSummarySummaryCKADcurrentlyhasasophisticateddistributionchannelsstructureconsistingofamixofdirectandindirectchannels.Internationalbenchmarkingacross13leadingoperatorsinEuropeandtheUSshowthatCKADcov...
A1-1StrictlyConfidentialA1.IndustryAttractivenessAnalysisA2.OperatorSWOTAnalysisA3.CPPvs.MPPChargingRegimeA4.ProductStrategy–VerticalSolutionsA5.ProductStrategy–CustomerInterviewsA6.MarketAnalysis–byIndustryA7.MarketAnalysis–byGeographyA8.MarketSurveyReportAppendixAppendixA1-2StrictlyConfidentialInanalyzingwhichindustriesaremoreimportanttoCKADinthewirelessarea,onthehorizontaldimension,wecon...
A2-1StrictlyConfidentialA1.IndustryAttractivenessAnalysisA2.OperatorSWOTAnalysisA3.CPPvs.MPPChargingRegimeA4.ProductStrategy–VerticalSolutionsA5.ProductStrategy–CustomerInterviewsA6.MarketAnalysis–byIndustryA7.MarketAnalysis–byGeographyA8.MarketSurveyReportAppendixAppendixA2-2StrictlyConfidentialA2.OperatorSWOTAnalysis•ZhejiangMobile•ZhejiangUnicom•ZhejiangTelecom/XLTA2-3StrictlyConfiden...
A3-1StrictlyConfidentialA1.IndustryAttractivenessAnalysisA2.OperatorSWOTAnalysisA3.CPPvs.MPPChargingRegimeA4.ProductStrategy–VerticalSolutionsA5.ProductStrategy–CustomerInterviewsA6.MarketAnalysis–byIndustryA7.MarketAnalysis–byGeographyA8.MarketSurveyReportAppendixAppendixA3-2StrictlyConfidentialTherearetwofundamentalchargingregimesformobileservices,MobilePartyPays(MPP)andCallingPartyPays(C...
A4-1StrictlyConfidentialA1.IndustryAttractivenessAnalysisA2.OperatorSWOTAnalysisA3.CPPvs.MPPChargingRegimeA4.ProductStrategy–VerticalSolutionsA5.ProductStrategy–CustomerInterviewsA6.MarketAnalysis–byIndustryA7.MarketAnalysis–byGeographyA8.MarketSurveyReportAppendixAppendixA4-2StrictlyConfidentialVerticalsolutionsexamplesVerticalsolutionsexamplesNotExhaustiveVerticalSolutionsGenericApplicati...
A5-1StrictlyConfidentialA1.IndustryAttractivenessAnalysisA2.OperatorSWOTAnalysisA3.CPPvs.MPPChargingRegimeA4.ProductStrategy–VerticalSolutionsA5.ProductStrategy–CustomerInterviewsA6.MarketAnalysis–byIndustryA7.MarketAnalysis–byGeographyA8.MarketSurveyReportAppendixAppendixA5-2StrictlyConfidential证券–广发证券证券–广发证券Source:In-depthInterview“增值服务使用得少，主要是用短信，例如电邮的...
-1-MUC-0040-00001-01-16aChannelPortfolioManagement–Efficientmanagementofsaleschannels–ToolMunich,August1999RolandBergerPartnerGmbH–InternationalManagementConsultantsBarcelona–Beijing–Berlin–Brussels–Bucharest–Budapest–BuenosAires–Delhi–Detroit–Düsseldorf–Frankfurt–Hamburg–Kiev–KualaLumpur–LisbonLondon–Madrid–Milan–Moscow–Munich–NewYork–Paris–Prague–Riga–Rome–SãoPaul...
-1-DUS-0230-90000-01-08_e.pptB2Be-commerceopportunitiesforSwisscom–Discussionpaper–SwisscomBern,January26th,2000RolandBergerPartnerGmbH–InternationalManagementConsultantsBarcelona–Beijing–Berlin–Brussels–Bucharest–Budapest–BuenosAires–Delhi–Detroit–Düsseldorf–Frankfurt–Hamburg–Kiev–KualaLumpur–LisbonLondon–Madrid–Milan–Moscow–Munich–NewYork–Paris–Prague–Riga–Rome–Sã...
-1-DUS-0058-04434-01-03a_e.pptB.1ProductionPlanningandControlSystems-2-DUS-0058-04434-01-03a_e.pptERPandSCMproviderswillbecoexistentovertheforeseeablefuture•CoexistenceofERPandSCMsuppliersoverthenextforeseeableperiod•ERPvendorsappeartohaveamorecompetitivepositionbecauseoftheirsizeandownershipofexecutionfunctionality•OpportunityforSCMvendors,however,becauseofonlypoorconstraint-basedexecutiono...
-1-STR-0213-90099-05-04LITFLeadershipFlexibilityTransformationInnovationLIFTLeadership,Innovation,Flexibility,Transformationformanufacturingandmaintenanceexcellence–TheRolandBergerPartnersapproach–Stuttgart,April1999RolandBergerPartnerGmbH–InternationalManagementConsultantsBarcelona–Beijing–Berlin–Brussels–Bucharest–Budapest–BuenosAires–Delhi–Detroit–Düsseldorf–Frankfurt–HamburgH...
1pageSIEMENSSIEMENS19991999年年99月月SIEMENSSIEMENS建立以绩效增进为目的综合考评体系建立以绩效增进为目的综合考评体系EstablishEvaluationSystemForPerformanceImprovementEstablishEvaluationSystemForPerformanceImprovement远卓管理顾问BexcelManagementConsultants2pageSIEMENSSIEMENS董事会关于企业总经理管理能力及潜能的董事会关于企业总经理管理能力及潜能的88项评价项评价企业家头脑和行为首创能力战略思维风险识...
1pageSIEMENSSIEMENS19991999年年99月月SIEMENSSIEMENS建立以绩效增进为目的综合考评体系建立以绩效增进为目的综合考评体系EstablishEvaluationSystemForPerformanceImprovementEstablishEvaluationSystemForPerformanceImprovement远卓管理顾问BexcelManagementConsultants2pageSIEMENSSIEMENS董事会关于企业总经理管理能力及潜能的董事会关于企业总经理管理能力及潜能的88项评价项评价企业家头脑和行为首创能力战略思维风险识...
