Perspective:WhatWorksinB-to-CWebtravelsectorshowsrisingtrafficandrevenue.March26,2001Layoffs,shutdowns,andde-listinghavebecomethetopicsofchoicewhenitcomestoecommerce,especiallyforthemuch-malignedcompaniestargetingtheonce-popularconsumersegment.Now,theacronymB-to-Cisnearlyabsentfromcontemporarybusinessplans.Butwasbusiness-to-consumersuchabadidea?Clearly,manysectorsofconsumerecommerce,suchaspetsu...