©1996ArthurAndersen,AndersenWorldwide.Allrightsreserved.QPMSalesStrategyWhenWhoSaysWhatToWhom©1996ArthurAndersen,AndersenWorldwide.Allrightsreserved.QPMSalesStrategy•SalesMessages--whatwe’llsay•SalesContexts--wherewe’llsayit•SalesStrategy--who’llsayit•SalesTools--howwe’llreinforceit•SalesPlan--whenwhosayswhattowhom©1996ArthurAndersen,AndersenWorldwide.Allrightsreserved.QPMKeyMessage...