拖动LOGO至书签栏，立即收藏博途智库
CustomerNeedsAssessment5.TheBreakthroughCustomerWorkshopCompaniesarefindingthatface-to-facecontactbetweencross-functionalcustomerandcompanyteamsresultsinbreakthroughunderstandingofcustomerneeds.Inthissectionwedescribeanapproachtoconductingajointcompany/customerworkshopthatbreaksdownbarrierstounderstandingonbothsidesaswellasacrosseachorganization’sfunctionalunits.5.1TheCustomerExperienceCycleRa...
