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CustomerNeedsAssessment1.IntroductionToCustomerNeedsAssessment1.1TheConsultingOpportunityMostreengineeringeffortsfocusoncostreductionwhich,takentotheextreme,leadstoaliquidationstrategy.And,atbest,placesaceilingonbusinessimprovementopportunity.Wehaveobserved,however,agrowingmomentumtofocusreengineeringeffortsonincreasingrevenuesandprofitability.Customerneedsassessmenthelpstoenhancethisfocusbyali...
