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CustomerNeedsAssessmentAppendixA.ArthurAndersen’sClientServiceCommitmentAspartoftheconsultingservicesalesprocess,potentialclientswillfrequentlyaskhowArthurAndersenunderstandsandactsuponitsownclient’sneeds.Fortunately,theFirmappliesitsownadvicethroughanextensive“VoiceoftheCustomer”program.Weoffersomedetailonthisprogramtoenablethebusinessconsultanttorespondtothisissueofthe“shoemaker’schildr...
